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Pimm's is a gin based drink with a refreshing taste, comprised of a blend of spirits and orange fruit flavours. Pimm's is a Royal Warrant Holder. Complex fruity notes of bitter sweet caramelised orange and citrus, perfectly blended with sweet warming an intriguing savoury spice notes, with a fresh citrus & soft bitter herbs finish. To make a Pimm's No.1 Cup pour 50ml Pimm's No.1 over ice, add 150ml chilled lemonade, garnish with lemons, cucumber, strawberries & fresh mint. Pimm's No.1 contains 25% ABV. Pimm's No.1 is the perfect drink for sharing; making every occasion extra special and deliciously memorable.Take a jug (or long drink glass) and fill it with ice. Mix one part Pimm's No.1 with three parts chilled lemonade. Then add some mint, cucumber, orange and strawberries - and enjoy. Since 1840.